{"id":38787,"date":"2025-01-31T18:03:13","date_gmt":"2025-01-31T18:03:13","guid":{"rendered":"https:\/\/www.trintech.com\/?post_type=ebook&#038;p=38787"},"modified":"2026-01-28T07:19:32","modified_gmt":"2026-01-28T07:19:32","slug":"how-financial-institutions-adapt-to-the-challenges-of-zelle-p2p-payment-growth","status":"publish","type":"ebook","link":"https:\/\/www.trintech.com\/ebook\/how-financial-institutions-adapt-to-the-challenges-of-zelle-p2p-payment-growth\/","title":{"rendered":"How Financial Institutions Adapt to the Challenges of Zelle P2P Payment Growth"},"content":{"rendered":"<div  class=\"resource-hero-block alignfull has-image\" >\n\t<div class=\"maybe-wrapper\">\n        <div class=\"hero-top\">\n            <div class=\"hero-title\">\n                <h1>How Financial Institutions Adapt to the Challenges of Zelle P2P Payment Growth<\/h1>\n                <p class=\"type\">eBook<\/p>\n                            <\/div>\n            <div class=\"hero-share\">\n                <h2>Share<\/h2>\n                <div class=\"socials\">\n  <a class=\"email\" href=\"mailto:?subject=How+Financial+Institutions+Adapt+to+the+Challenges+of+Zelle+P2P+Payment+Growth&#038;body=https%3A%2F%2Fwww.trintech.com%2Febook%2Fhow-financial-institutions-adapt-to-the-challenges-of-zelle-p2p-payment-growth%2F\">\n    <span class=\"screen-reader-text\">Email<\/span><span class=\"icon icon-mail\"><\/span>\n  <\/a>\n  <a href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fwww.trintech.com%2Febook%2Fhow-financial-institutions-adapt-to-the-challenges-of-zelle-p2p-payment-growth%2F\" target=\"_blank\"><span class=\"screen-reader-text\">Twitter<\/span><span class=\"icon icon-x\"><\/span><\/a>\n  <a href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.trintech.com%2Febook%2Fhow-financial-institutions-adapt-to-the-challenges-of-zelle-p2p-payment-growth%2F\" target=\"_blank\"><span class=\"screen-reader-text\">Facebook<\/span><span class=\"icon icon-facebook\"><\/span><\/a>\n  <a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.trintech.com%2Febook%2Fhow-financial-institutions-adapt-to-the-challenges-of-zelle-p2p-payment-growth%2F\" target=\"_blank\"><span class=\"screen-reader-text\">Linkedin<\/span><span class=\"icon icon-linkedin\"><\/span><\/a>\n<\/div>            <\/div>\n        <\/div>\n\n                <div class=\"hero-form-wrap\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/www.trintech.com\/wp-content\/uploads\/2025\/01\/woman-in-coffee-shop-paying-bill-with-contactless-2024-10-19-16-43-22-utc-1920x1280.jpg);\"><\/div>            <div class=\"form-wrap\">\n      <div id=\"mkto-wrap-1030-2388\" class=\"form-holder\"><h2>Download Your eBook<\/h2>\n        <form id=\"mktoForm_1030\" data-id=\"mktoForm_1030\" class=\"mktoFormCustom\" ><\/form>\n      <\/div>\n\n      <script>\n      (function(){\n        var munchkin = \"187-JVG-370\";\n        var formId = 1030;\n        var redirectUrl = \"https:\\\/\\\/www.trintech.com\\\/thank-you-ebook\\\/?rid=38787\";\n        var wrapId = \"mkto-wrap-1030-2388\";\n\n        function init(){\n          if (typeof MktoForms2 === \"undefined\" || !MktoForms2.loadForm) return;\n\n          MktoForms2.loadForm(\"\/\/go.trintech.com\", munchkin, formId, function(form){\n\n            \/\/ No redirect => keep existing Marketo behavior (thanks message etc.)\n            if (!redirectUrl) return;\n\n            var redirected = false;\n            function goRedirect(){\n              if (redirected) return;\n              redirected = true;\n              window.location.replace(redirectUrl);\n            }\n\n            \/\/ Redirect ONLY on Marketo success (keeps validation + required fields correct)\n            form.onSuccess(function(){\n\n              \/\/ Small mitigation to reduce success tick flash (transparent cover)\n              try {\n                var wrap = document.getElementById(wrapId);\n                if (wrap) {\n                  \/\/ ensure positioning context\n                  if (!wrap.style.position) wrap.style.position = \"relative\";\n\n                  var cover = document.createElement(\"div\");\n                  cover.setAttribute(\"aria-hidden\", \"true\");\n                  cover.style.position = \"absolute\";\n                  cover.style.left = \"0\";\n                  cover.style.top = \"0\";\n                  cover.style.right = \"0\";\n                  cover.style.bottom = \"0\";\n                  cover.style.zIndex = \"9999\";\n                  cover.style.pointerEvents = \"none\";\n                  cover.style.background = \"transparent\";\n                  wrap.appendChild(cover);\n                }\n              } catch(e) {}\n\n              goRedirect();\n              return false; \/\/ prevents Marketo success UI (tick\/message)\n            });\n\n          });\n        }\n\n        init();\n        setTimeout(init, 500);\n      })();\n      <\/script>\n    <\/div>\n        <\/div>\n\n        \n\t<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Maintain accuracy, speed, and efficiency in reconciliation as channels and transaction volumes grow<\/h2>\n\n\n\n<p>Person-to-person (P2P) payments have increased exponentially in recent years. The initial surge happened during the COVID-19 pandemic, but P2P payments options have remained a popular payment channel as consumers are increasingly seeking fast, convenient payment options.<\/p>\n\n\n\n<p>Demonstrating its continued growth, Zelle reported record payment volume and value in 2024 with 3.6 billion transactions, totaling over $1 trillion sent. That\u2019s the most money ever sent by a person-to-person payments service in a single year. This amount represents a 25% increase for transactions and a 27% increase in the amount sent year-over-year.<\/p>\n\n\n\n<p>The increase in online payments is a boon for consumers and the financial institutions that serve them. While consumers enjoy the time-savings and convenience of digital channels, financial institutions benefit from the increase in transactions. It\u2019s a win-win, but it can be a challenge for finance and accounting.<\/p>\n\n\n\n<p>Download this eBook for tips on how to manage P2P payment growth and avoid the risks it presents to financial institutions not poised to handle the increased transactions.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Maintain accuracy, speed, and efficiency in reconciliation as channels and transaction volumes grow Person-to-person (P2P) payments have increased exponentially in recent years. The initial surge happened during the COVID-19 pandemic, but P2P payments options have remained a popular payment channel as consumers are increasingly seeking fast, convenient payment options. Demonstrating its continued growth, Zelle reported record payment volume and value in 2024 with 3.6 billion transactions, totaling over $1 trillion sent. That\u2019s the most money ever sent by a person-to-person payments service in a single year. This amount represents a 25% increase for transactions and a 27% increase in the amount sent year-over-year. The increase in online payments is a &hellip;<\/p>\n","protected":false},"featured_media":38795,"template":"","topic":[69,66,64,67,68],"product":[662,238],"class_list":["post-38787","ebook","type-ebook","status-publish","has-post-thumbnail","hentry","topic-account-reconciliation","topic-controls-compliance","topic-financial-close","topic-increase-efficiency-effectiveness","topic-transaction-matching","product-frontier","product-banking"],"acf":[],"lang":"en","translations":{"en":38787},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/www.trintech.com\/wp-json\/wp\/v2\/ebook\/38787","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.trintech.com\/wp-json\/wp\/v2\/ebook"}],"about":[{"href":"https:\/\/www.trintech.com\/wp-json\/wp\/v2\/types\/ebook"}],"version-history":[{"count":2,"href":"https:\/\/www.trintech.com\/wp-json\/wp\/v2\/ebook\/38787\/revisions"}],"predecessor-version":[{"id":49486,"href":"https:\/\/www.trintech.com\/wp-json\/wp\/v2\/ebook\/38787\/revisions\/49486"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.trintech.com\/wp-json\/wp\/v2\/media\/38795"}],"wp:attachment":[{"href":"https:\/\/www.trintech.com\/wp-json\/wp\/v2\/media?parent=38787"}],"wp:term":[{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.trintech.com\/wp-json\/wp\/v2\/topic?post=38787"},{"taxonomy":"product","embeddable":true,"href":"https:\/\/www.trintech.com\/wp-json\/wp\/v2\/product?post=38787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}